Santa Monica, Calif. and Osaka, Japan (March 18, 2004) – DDD Group plc (AIM: DDD) today announced that it has integrated DDD’s TriDef® 3D content solutions with SANYO Electric Company’s (“SANYO”) new 2D/3D switchable ‘glasses-free’ 3D LCD displays. SANYO is showcasing its 8″ and 40″ multi-viewer 3D LCD displays at the CeBIT show from March 18th to the 24th 2004. CeBIT ranks as the world’s leading showcase for information technologies and telecommunications.
The SANYO CeBIT demonstration will include music videos and Hollywood movie clips converted from 2D to 3D using DDD’s patented conversion technologies and played back with DDD’s TriDef Movie Player. In addition, still images converted from 2D to 3D using DDD’s TriDef Photo Transformer will be played utilizing the TriDef Photo Viewer.
Mr. Hideyuki Kanayama, Principal Researcher for SANYO’s 3D Project said, “DDD’s software and content solutions are one of the best we have seen. We are very pleased with the results of the combination of our respective technologies. We believe there are many opportunities for the use of our displays in the retail world. DDD’s market leading 3D conversion and presentation software is a valuable component to help us secure customers by offering a complete content and display package.”
Chris Yewdall, Chief Executive of DDD added “We are delighted that SANYO has elected to use DDD’s TriDef suite of tools and 3D content at CeBIT. The new multi-viewer switchable 2D/3D SANYO LCD displays fill a gap in the 3D display market and will be well received by our customers, particularly in retail advertising and promotion. Our relationship with SANYO further underlines the role that DDD is playing in delivering high quality content solutions for professional and consumer users in the growing market for 3D displays.”
DDD, also known as Dynamic Digital Depth, is transforming the viewing experience with applications for glasses-free 3D displays. Its patented technologies enable 3D viewing without glasses; simple integration of computer graphics applications with 3D displays; supply of 3D content through 2D to 3D conversion; and 3D transmission over existing networks. DDD is quoted on the London Stock Exchange’s Alternative Investment Market (AIM: DDD). More information is available at http://www.ddd.com/.
About SANYO Electric Co., Ltd.
SANYO Electric Co., Ltd. was incorporated in 1950 and manufactures a broad range of electronic products. Net sales for the year ended March 31, 2003 (fiscal 2003), amounted to ¥2,182.6 billion (US$18.2 Billion). In the Digital & Devices field, Sanyo seeks to become a multimedia device powerhouse by developing pioneering technologies to help drive the digital revolution. The Company’s digital cameras, liquid crystal display (LCD) projectors, and cellular phones are highly acclaimed. Sanyo is one of the founding members of the 3D Consortium, a group of leading consumer electronic companies established to promote, expand and develop the market for 3D imaging. More information can be found at http://www.sanyo.co.jp/.
Chris Yewdall, President & CEO, DDD
Phone: (310) 566-3340
TriDef is a registered trademark of DDD Group plc. All other trademarks mentioned herein are the property of their respective owners.